10 Reasons to Think About Your Personal Brand


You already have a personal brand

You have a Personal Brand right now whether you know it or not.

You have a Personal Brand right now whether or not it’s something that you care about.

You have a Personal Brand right now even if you think this idea is stupid. Read More “10 Reasons to Think About Your Personal Brand”

Analysis vs. Action


How Much Analysis?

People often ask me how to judge if they are stuck in “Analysis Paralysis”.

How much study is too much?

There is no single answer here, but to answer that question, I find it useful to start with the business outcome in mind, and then to set a budget for how much study a particular plan or answer is worth. Read More “Analysis vs. Action”

Is it worth listening if I can’t address the concerns?


Awhile back I wrote an article called, Who is worth listening to?.

It’s worth reading if you haven’t seen it, but the main point was that the goal of listening is simply to make people feel listened-to. Read More “Is it worth listening if I can’t address the concerns?”

Is the way you communicate holding you back?

You only get one chance

We’ve been talking a lot about Executive Communications and Executive Presence in my Executive Mentoring Group in the past few months.

When I talk about communicating with executives, I always say that you only get one chance. Read More “Is the way you communicate holding you back?”

How to communicate for engagement

First, a story…

When I started my first executive job, in my first 2 weeks, I did 1-1 meetings with more than 100 people. I talked about why, and what happened in my TEDx talk.

But the thing I want to talk about today, is that after that, I wanted to find a way to continue communicating with people as individuals, but I certainly could not make a habit of doing 50+ 1-1 meeting every week! Read More “How to communicate for engagement”

Creating conversation that drives action


Communication vs. Conversation

One of the big aha’s of my career as a business executive, is that no one actually listens to you!

As executives, we like to think that when we have just announced a compelling new strategy, initiative, or transformation, that people not only listened, but have internalized it, and are ready to take action. Read More “Creating conversation that drives action”

Critical Business Conversations

This month’s Professional Development webinar was on the topic of Critical Business Conversations.

If you missed it you can download the recording.

Members of Azzarello group can download this webinar for free.

Critical Business Conversations

Conversations move business forward

As I work with executives at many companies, one of the things I notice that makes the most effective leaders and teams really stand out, is their ability to have the right conversations. Read More “Critical Business Conversations”

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